AI Insights · Timothy · September 2024
Top 5 Beauty Retail Apps on Android in Kenya Q3 2024
Explore the performance trends of the top beauty retail apps in Kenya on the Android platform during the third quarter of 2024, with insights into downloads and active users.
In the third quarter of 2024, the beauty retail app landscape in Kenya on the Android platform showed varied performance trends. The data, sourced from Sensor Tower, highlights the download and active user metrics for the top five apps in this category.
MLH APP experienced a steady increase in weekly downloads, starting at 139 in early July and reaching a peak of 274 by mid-September.
Nykaa - Beauty Shopping App saw fluctuations in weekly downloads, with a notable dip mid-quarter, but closing with a high of 229 by the end of September. The app's weekly active users remained relatively stable, with a slight rise from 5.8K to 6.3K throughout the quarter.
Korean Skincare EU maintained a consistent download rate, with minor peaks and troughs, culminating at 144 downloads in the final week of September. The app also sustained a healthy number of weekly active users, fluctuating around 6.2K to 7.2K.
StyleKorean showed a gradual increase in downloads, particularly in September, where downloads rose to 121 in the week of September 9. However, no active user data was available for this app.
Nice One | نايس ون experienced an impressive uptick in weekly downloads towards the end of the quarter, reaching 185 in the last week of September. The app's active users also rose from 382 to 372 over the quarter, indicating a stable user base.
For more detailed insights and data, visit Sensor Tower's platform.